Return Of Intelligence

Nothing beats the web for tracking behavior, but what about tracking EVERYTHING else? An effective mobile strategy can do that!

For example: Include a mobile shortcode like 77007 and various 'keywords' as the 'call to action' in billboard and broadcast campaigns to get immediate feedback on the effectiveness of each – not only by media, but also by specific billboard location.

The Interlinked Media platform provides numerous analytical and reporting tools geared to the metrics of marketing...



And remember, at the same time you're getting all these useful metrics, you're also enabling target audiences to 'take the next step' AND building a database of opted-in subjects for follow-on activities.